LOBAL MARKETING ASSIGNMENT

STRUCTURED EXTERNAL ASSIGNMENT PAPER

Please remember the following:

Double spaced

12 pt

1 inch margins

Proper grammar

Run your paper through a plagiarism checking site

Please complete your own work do not copy and paste from any other source

7 page minimum NOT COUNTING TITLE PAGE, REFERENCE SECTION, TABLE OF CONTENTS

Number your pages

Title page should have the course number and name, your name, date, and title of your paper

PLEASE MAKE SURE TO DO THE FOLLOWING:

RESEARCH AN ORGANIZATION,

DISCUSS THE ORGANIZATION SIZE, HARDWARE, SOFTWARE, IT DEPARTMENT, PERSONNEL, THE INCIDENT THAT TOOK PLACE, COMPLETE A DISASTER RECOVERY PLAN, OR A BUSINESS CONTINUITY PLAN, OR COMPLETE A RISK ASSESSMENT AND ANALYSYS.

PRIMARY-DATA COLLECTION(MARKETING RESEARCH)

There are several forms of primary research. Some include: Observation techniques (video or in person), electronic register data, interviews, telephone surveys, questionnaires (mail, email, oral), etc. Which form of research you do depends on your research question and the data you’re trying to collect. Give me an example of data a company might want to collect (i.e., a research project idea) and state which form of primary research might work best for that situation.

LOBAL MARKETING ASSIGNMENT

Here’s the question as I summarize it:

Is it worth shipping your exclusive line of Southwestern Indian Jewelry internationally when your typical order is $250 to $800 before shipping charges. The products have a 15%-20% higher value in Europe and are lightweight and high in value.

My part is : Discuss why incurring the cost is a good or bad idea for the business and the minimum sale required to justify incurring it (kind of like free shipping offered by companies for orders over a certain amount).

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